Penggunaan Pendekatan Balance Scorecard Dalam Pengukuran Kinerja Perusahaan (Studi Pada Perusahaan Daerah Air Minum Tirta Muaro Jambi)

Triadi, Prabu Jaka (2022) Penggunaan Pendekatan Balance Scorecard Dalam Pengukuran Kinerja Perusahaan (Studi Pada Perusahaan Daerah Air Minum Tirta Muaro Jambi). S1 thesis, Universitas Jambi.

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Abstract

This study aims to determine and describe performance measurement with the Balanced Scorecard approach through four perspectives at the Regional Water Company of Tirta Muaro Jambi. The type of research used is descriptive research with a quantitative method approach. The object of research is performance measurement with the Balanced Scorecard approach. The types of data used are qualitative data and quantitative data. The subject of this research is the Regional Drinking Water Company of Tirta Muaro Jambi. Sources of data collected were obtained through secondary data and primary data. The data used is from 2017 and 2018. The data analysis technique used is the Rating Scale Balance Scorecrad. The results showed that the financial perspective was considered unfavorable because the Current ratio, Return on equity ratio, Return on assets and Total asset turn over values were still below the standard. From the customer perspective, it is considered good because the value of customer retention, customer acquisition and customer satisfaction is considered good. In the perspective of the internal business process, it is carried out based on the results of interviews with the results of various improvements in customer service and the provision of guarantees and services as the main element of the proportion of value provided by the Regional Water Company of Tirta Muaro Jambi to customers. From the growth and learning perspective, it is considered good because of worker retention and worker productivity with good grades. The results of the overall research performance measurement using the Balanced Scorecard approach at the Regional Water Company of Tirta Muaro Jambi in 2017 and 2018 are categorized as quite good. Keywords: Balance Scorecard, Performance Measurement, PDAM Tirta Muaro Jambi

Type: Thesis (S1)
Uncontrolled Keywords: Keywords: Balance Scorecard, Performance Measurement, PDAM Tirta Muaro Jambi
Subjects: L Education > L Education (General)
Divisions: Fakultas Ekonomi dan Bisnis > SI Akuntansi
Depositing User: Triadi
Date Deposited: 04 Jul 2022 03:38
Last Modified: 04 Jul 2022 03:38
URI: https://repository.unja.ac.id/id/eprint/36075

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