Herawaty, Netty and Tiswiyanti, Wiwik and Yustien, Reni (2023) The Effect of Income Prospects, Social Media and Environment through Motivation on Student Entrepreneurial Interests during the Covid 19 Pandemic. UNJA.
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NettyHerawaty_KorespondensiSyaratKhusus_JurnalPembiayaan The effect of income prospect...pdf Download (4MB) |
Abstract
The purpose of this study is to find out and analyze the effect of income prospects, social media, and environment on university students’ entrepreneurship interest during the Covid 19 pandemic directly and indirectly through motivation. This study uses primary data by distributing questionnaires to respondents. The population of this study is active students of the Faculty of Economics and Business, Universitas Jambi, Indonesia in the even semester of 2020/2021. The sampling size in this study is determined using Slovin’s formula. The number of samples acquired is 191 students. The data is analyzed using path analysis. The results show that income prospects and social media have a direct effect on motivation, while the environment does not directly affect motivation. The prospects of income, social media, and environment do not have a direct effect on the interest in entrepreneurship, while motivation has a direct effect on the interest in entrepreneurship. The motivation variable can mediate the income prospects and social media variable on the interest in entrepreneurship but is not able to mediate the environmental variable on the interest in entrepreneurship.
| Type: | Other |
|---|---|
| Subjects: | H Social Sciences > HG Finance |
| Divisions: | Fakultas Ekonomi dan Bisnis > SI Akuntansi |
| Depositing User: | Herawaty |
| Date Deposited: | 03 May 2023 06:52 |
| Last Modified: | 03 May 2023 06:52 |
| URI: | https://repository.unja.ac.id/id/eprint/47626 |
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