TUR#11c1-3-Sustaininable Enterpreneurship Development Model of Liberica Coffee

Ira, Wahyuni and Suandi, Suandi and ERNAWATI, ERNAWATI (2022) TUR#11c1-3-Sustaininable Enterpreneurship Development Model of Liberica Coffee. TUR#11c1-3-Sustaininable Enterpreneurship Development Model of Liberica Coffee, 3 (005). pp. 25-32. ISSN 2708-5147

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Official URL: https://www.iarconsortium.org/journal-info/IARJBM


The research objectives are to (1) analyze the sustainable entrepreneurship of liberica coffee, and (2) analyze and simulate the model of sustainable entrepreneurship development of liberica coffee in West Tanjung Jabung Regency. The research was conducted in West Tanjung Jabung Regency by selecting one sub-district, namely Betara District. The research period was eight months. The research objects are Liberica coffee sustainable entrepreneurship (farmer’s welfare and global competitiveness). Research data was sourced from primary data and secondary data. Primary data was taken by means of observation, direct interviews, in-depth interviews, and Focus Group Discussions (FGD), while secondary data were obtained from related government agencies/other institutions, and jounrals. Respondents or household units of analysis were taken by simple random sampling in each village of as many as 35 farmer respondents, totaling 105 households. Data were analyzed by descriptive, multiple regression statistical test and Structural Equation Modeling (SEM) through the Linear Structural Relationship (LISREL) program. The results showed the sustainable entrepreneurship of Liberika coffee. Liberica coffee entrepreneurship in the research area has a high level of sustainability, both ecological sustainability, economic sustainability, and social sustainability. The results of the analysis show that the sustainable entrepreneurship of Liberica coffee has a highly concrete and significant positive effect on the welfare of farmers, but sustainable entrepreneurship does not have a significant effect on global competitiveness.

Type: Article
Subjects: S Agriculture > S Agriculture (General)
Divisions: Fakultas Pertanian > Agribisnis
Depositing User: Wahyuni
Date Deposited: 06 Jun 2023 02:30
Last Modified: 06 Jun 2023 02:30
URI: https://repository.unja.ac.id/id/eprint/48477

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