Digital Fundraising Transformation as aForm of Stability Strategy and Effort to Grow Zakat Awareness through the Concept of Zakat Profession

Sartika, Irma and Isnaeni, Nurida and Lubis, Paulina (2021) Digital Fundraising Transformation as aForm of Stability Strategy and Effort to Grow Zakat Awareness through the Concept of Zakat Profession. 5th INTERNATIONAL CONFERENCE OF ZAKAT PROCEEDINGS. pp. 335-344. ISSN 2655-6251

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Abstract

This study aims to the effectiveness of the application of digital fundraising transformation as a formof strategy and efforts to growzakat awareness through the concept of zakat profession. The reseacrh method usedis descriptive qualitative method. The reseacrh data collection was done by using observation, interview, and questionnaire methods. The population in this study is Muzakki(Zakat Payers)who pays zakat profession to LAZ and BAZ Jambi City with a sampling technique tha non probability sampling with a sample of 100 respondents. The analytical technique used in this research is Description Statistical Analysis. The result of the study indicatesthat the strategy and application of digital transformation of zakat fundraising as a form of strategy and efforts to grow zakat awareness through the concept of zakat profession carried out by LAZ and BAZ in Jambi City has been effective. This shows that public awareness is high to pay zakat profession.

Type: Article
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HB Economic Theory
Divisions: Fakultas Ekonomi dan Bisnis > Ekonomi Islam
Depositing User: Isnaeni
Date Deposited: 21 Jun 2023 02:43
Last Modified: 21 Jun 2023 02:43
URI: https://repository.unja.ac.id/id/eprint/50753

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