AN EXPLORATORY STUDY ON INTRINSIC MOTIVATION AND WORK ETHOS OF BATIK JAMBI CRAFTSWOMEN

Amin, Shofia and Muazza, Muazza (2017) AN EXPLORATORY STUDY ON INTRINSIC MOTIVATION AND WORK ETHOS OF BATIK JAMBI CRAFTSWOMEN. The Sixth International Conference on Entrepreneurship and Business Management-Prosiding ICEBM 2017. p. 117. ISSN 2598-7976

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Abstract

Batik Jambi is one of creative industries which is dominated by women. Although batik Jambi has up and down in sales quantity due their competition with Javanese batik, some craftswomen who deals with batik Jambi keep existing. The main objective of this study are (1) to explore what is the intrinsic motivation which encourage them to conduct their business (2) to explore what are their work ethos. Using qualitative method, the data are collected through in depth interview with five batik Jambi craftswomen in Seberang Kota Jambi, where most of the businesses are still located. The findings show that their intrinsic motivation originated from hobby. They had come to like batik and work with it because their family had also been dealing with Batik Jambi for several generations. They also want to continue their family business and want to maintain working with Batik Jambi, as a way to conserve one of Jambi’s cultural heritages, even though they know the income from batik is unpredictable. Maintaining the original motifs and preserving the use of natural colors in their batik are some of their work ethos. Unfortunately in business management, most of them still use the traditional ways. Keywords: Intrinsic motivation, work ethos, batik jambi craftswomen

Type: Article
Subjects: H Social Sciences > H Social Sciences (General)
Divisions: Fakultas Ekonomi dan Bisnis > Manajemen
Depositing User: Amin
Date Deposited: 24 Mar 2021 05:22
Last Modified: 24 Mar 2021 05:22
URI: https://repository.unja.ac.id/id/eprint/17199

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